Sam the Salesman

Summary

• Quote: “Pearson publishes the most useful books for your students.”
• Role/Level: Sales Rep
• Age: 37
• Type: Primary

Technology

• Internet Experience: Expert
• Hours Online Per Week: 30
• Attitude: Appreciates web applications that are fast and easy to use. Any time wasted with computer problems is less time he can spend calling prospective customers
• Primary Uses: Uses SOCRATES for maintaining school and professor contact information, as well as for targeting textbooks to push for adoption. He is highly familiar with Pearson's higher education product offering.
• Favorite Sites: Enjoys LinkedIn for maintaining and building professional relationships that he may be able to use for future sales.
• Job Roadblocks: Dreads the process of traveling and wishes web applications were more user friendly on his mobile device while on the road.

Personal

• Hometown: New Jersey
• Languages: English
• Family: Married, 2 kids
• Personality: Good Listener, Adventurous, Personable
• Hobbies: Dining and going out late with friends. Also likes to play sports and be active